Portfolio | Creative Strategist

PORTFOLIO

Work shaped by strategy, story, and cultural insight across art, fashion, wellness, and contemporary culture. I design experiences that move beyond a single touchpoint, creating moments that spark connection, invite emotion, and stay with people long after the interaction ends.

Project type

Project / Client

Role

Brand World Concept · Cultural Platform (Conceptual)

Prada x MoMA: The Surreal Salon

Creative Strategist

Creative Platform · Immersive Narrative (Conceptual)

Cartier: Constellations

Creative Strategist

Brand Campaign Strategy · Wellness Narrative (Conceptual)

Dior x Serpentine: The Mirror Garden

Brand Strategy Lead

Luxury Retail Activation · Spatial Storytelling

David Kind: Immersive Brand Experience

Experience Strategy Lead

Lifestyle Reframing · Consumer Insight Strategy

Allergan Aesthetics: DTC Health & Wellness Campaign

Senior Experience Researcher

Global Content Ecosystem · Narrative Orchestration

Viatris: Pharma Ops Digital Strategy

Experience Strategist, Global Brand Activations

Immersive Exhibition · Cultural Storyliving

Rock & Roll Hall of Fame: Swinging London Exhibition

Cultural Strategy Lead

Cultural Exhibition · Inclusive Narrative

The Huntington: Sargent Claude Johnson Exhibit

Experience Strategist & Evaluation Lead

ROOTED IN NEW YORK, SHAPING BRAND WORLDS EVERYWHERE